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Check your Google Search Console (Search Appearance > HTML Improvements) for any warning messages to identify meta descriptions that are too long/short or duplicated across more than one page. Allows you to add a description to an image. Since search engine crawlers cannot see images,. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users. It looks like most or all of your images have alternative text.

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URL parameters are used to track user behaviors on site (session IDs), traffic sources (referrer IDs) or to give users control over the content on the page (sorting and filtering). The issue with URL parameters is that Google sees each unique parameter value as a new URL hosting the same thing - meaning you could have a duplicate content problem. Sometimes, it’s able to and group them together. It then algorithmically decides which URL is the best representation of the group and uses it to consolidate ranking signals and display in search results.

You can help Google recognize the best URL by using the rel='canonical' tag. Use the in Google Search Console to tell Google how your URL parameters affect page content and how to to crawl URLs with parameters. Use this tool very carefully - you can easily prevent Google from crawling pages you want indexed through overly restrictive crawling settings, especially if you have URLs with. And avoid long domain names when possible. A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., Keep in mind that URLs are also an important part of a comprehensive. Use clean URLs to.

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